Trying to add nuance to the hate this got.

I told y’all it wasn’t ready.

Thoughts shared literally on launch.

We’ll soon get bored of white and beige linen.

Basically: it’s only a threat if you don’t learn how to use it.

With the right approach, the deinfluencing movement can actually be helpful for your brand.

Our projections were pretty accurate.

It’s the end of an era.

Online gaming has moved on since its Covid-fuelled boom.

Kind of funny to look back at, given that Meta’s Web3 ventures are now on hold at best.

I actually don’t think we need to get over our industry snobbishness to brands engaging each other on social media is a good thing.

Taking a look at where we could do better – and how to get there.